Cycling Australia

Promote your product - content

Epic Road Rides’ readers tell us that the main reason they come back to us is for our content. First-hand accounts are written from a cyclist’s perspective, that get under the skin of amazing destinations.

Whatever the length or type of content you need, get in touch.

Promote your product - brand ambassadors

Epic Road Rides is all about long-term relationships. We are more than happy to enter into brand ambassadorships with brands we use and trust.

You’ll benefit from:

• Raising the profile of your product. Your product will be highly visible in our professionally written content and social media platforms, ensuring it is top of mind for our readers.
• Exposure to our highly targeted audience. Our readers are passionate road cyclists with high disposable income, so you know you’re reaching a very specific group of people with the means to buy your product.
• Increased trust in your brand. Having us promote you allows you to benefit from the trust our readers have in us.
• Search engine optimisation. Our high quality, flexible content is also full of keywords that Google loves: great news for the Google rankings for businesses involved in the press trip.
• Long term benefits. The material we produce is available for the long term, so the investment benefits your destination now and in the future.

Promote your product - sponsored posts

If we love your product and think our readers will too, Epic Road Rides will write articles that are about, or mention, your product or destination and then promote them across social media.

Benefits for you:

• Exposure to our highly targeted audience. Reach new potential customers through us.
• Increased trust in your brand. Having us promote you allows you to benefit from the trust our readers have in us.
• Long term benefits. The material we produce is available for the long term, so the investment benefits your destination now and in the future.

Promote your product - product reviews

Epic Road Rides is happy to review and promote products we love, whether they are physical or digital.

Benefits for you:

• Exposure to our highly targeted audience. Reach new potential customers through us.
• Increased trust in your brand. Having us promote you allows you to benefit from the trust our readers have in us.
• Long term benefits. The material we produce is available for the long term, so the investment benefits your destination now and in the future.

Promote your product - competitions

Sponsoring a prize is a great way to drive additional engagement and exposure with Epic Road Rides’ audience.

• Grow your followers and subscribers. We promote competitions across social media which will boost your followers on your social media accounts as well as subscribers for your email marketing.
• Exposure to our highly targeted audience. Reach new potential customers through competition entries and via social sharing that is part of entering the competition.
• Increased trust in your brand. Having us promote you allows you to benefit from the trust our readers have in us.
• Search engine optimisation. Improve your Google rankings as a result of the social sharing that happens as part of the competition process.

Promote your destination - press trips

You show us, we’ll show the cycling world.

Benefits to working with Epic Road Rides:

• Raise your destination’s profile. With our high quality, flexible content, we will help your destination to be top of our readers’ minds when planning their next cycling holiday.
• Exposure to our highly targeted audience. Our readers are passionate road cyclists with high disposable income, so you know you’re reaching a very specific group of people that are likely to spend more when visiting your destination.
• Increased trust in your brand. Having us promote you allows you to benefit from the trust our readers have in us.
• Search engine optimisation. Our high quality, flexible content is also full of keywords that Google loves: great news for the Google rankings for businesses involved in the press trip.
• Long term benefits. The material we produce is available for the long term, so the investment benefits your destination now and in the future.
• Measurable results. We can deliver practical and useful post-trip campaign reports that highlight the key performance indicators you care about.